New Watches 2023
Oyster Perpetual Day-Date 36
The new Day-Date 36 welcomes dials made of decorative stone in shimmering tones that evoke the atmosphere of the Mediterranean coast.
Every dial a discovery
Rolex unveils three new versions of the Oyster Perpetual Day-Date 36 with radiant dials in decorative stone studded with diamond-set hour markers and Roman VI and IX.
Made of 18 ct Everose gold, the first variant is presented with a dial in green aventurine, a stone with a finely crystallized surface. The second is crafted from 18 ct yellow gold and its dial is cut from carnelian, an orangey-colour stone typified by lines of varying shapes and sizes forming an artful cameo of patterns. The third, in 18 ct white gold, features a turquoise dial textured with natural veining. All three are endowed with a bezel set with 52 brilliant-cut diamonds and fitted on the iconic President bracelet with an elegant concealed Crownclasp.
The new versions of the Day-Date 36 are equipped with calibre 3255, a movement at the forefront of watchmaking technology, enabling them to display the day and the date, as well as the hours, minutes and seconds.
Like all Rolex watches, the Oyster Perpetual Day-Date 36 carries the Superlative Chronometer certification, which ensures excellent performance on the wrist.
Exclusivity according to Rolex
At its launch in 1956, the Day-Date was a major innovation: it was the first calendar wristwatch to indicate, in addition to the date, the day of the week spelt out in full in an arc-shaped window at 12 o’clock on the dial – a technical feat at the time. The day of the week is available in a choice of 26 languages. Watches in the Day-Date range are made only of precious metals – 18 ct yellow, white or Everose gold, or 950 platinum.
Worn by many of the world’s political figures, directors and visionaries, the Day-Date is instantly recognizable, in particular thanks to its emblematic President bracelet, whose evocative name, together with the eminent figures who have worn it, ensured the Day-Date became known as the ‘presidents’ watch’.
The Oyster case, a symbol of waterproofness
A paragon of robustness and elegance, the 36 mm Oyster case of the new versions of the Day-Date 36 is guaranteed waterproof to a depth of 100 metres (330 feet). The middle case of these versions is crafted from a solid block of 18 ct yellow, white or Everose gold. Its case back, edged with fine fluting, is hermetically screwed down with a special tool that allows only Rolex watchmakers to access the movement. The Twinlock winding crown, fitted with a double waterproofness system, screws down securely against the case. The crystal, which features a Cyclops lens at 3 o’clock for easy reading of the date, is made of virtually scratchproof sapphire and benefits from an anti-reflective coating. The waterproof Oyster case provides optimal protection for the movement it houses.
The new versions of the Day-Date 36 are fitted on a President bracelet. Created specially for the launch of the prestigious Oyster Perpetual Day-Date in 1956, this three-piece link bracelet, made only from 18 ct gold or 950 platinum, is still reserved exclusively for the Day-Date and precious metal versions of the Datejust.
The President bracelet is made from 18 ct Everose gold for the variant with the green aventurine dial; from 18 ct yellow gold for the carnelian dial variant; and from 18 ct white gold for the watch with the turquoise dial. The bracelet is equipped with an elegant concealed folding Crownclasp and includes patented ceramic inserts – designed by Rolex – inside the links to enhance its flexibility on the wrist and its longevity.
Perpetual calibre 3255
The new versions of the Day-Date 36 are equipped with calibre 3255, a movement entirely developed and manufactured by Rolex that was released in 2015 and fitted on this model in 2019. A distillation of technology, this self-winding mechanical movement delivers outstanding performance in terms of precision, power reserve, convenience and reliability.
Calibre 3255 incorporates the patented Chronergy escapement, which combines high energy efficiency with great dependability. Made of nickel- phosphorus, this escapement is resistant to strong magnetic fields. The movement is fitted with a blue Parachrom hairspring, manufactured by Rolex in a paramagnetic alloy. The hairspring offers great stability in the face of temperature variations as well as high resistance to shocks. It is equipped with a Rolex overcoil, ensuring the calibre’s regularity in any position. The oscillator is mounted on the Rolex-designed, patented high-performance Paraflex shock absorbers, increasing the movement’s shock resistance. The oscillating weight is now fitted with an optimized ball bearing.
Calibre 3255 is equipped with a self-winding system via a Perpetual rotor. Thanks to its barrel architecture and the escapement’s superior efficiency, the power reserve of calibre 3255 extends to approximately 70 hours.
Superlative Chronometer certification
Like all Rolex watches, the Oyster Perpetual Day-Date 36 is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This designation testifies that every watch leaving the brand’s workshops has successfully undergone a series of tests conducted by Rolex in its own laboratories according to its own criteria, following the official certification of the movements by the Swiss Official Chronometer Testing Institute (COSC). The in-house certification tests apply to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The precision of a Rolex Superlative Chronometer is of the order of −2 /+2 seconds per day – the rate deviation tolerated by the brand for a finished watch is significantly smaller than that accepted by COSC for official certification of the movement alone.
The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.
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